Piaggio

Service

  • Paid Performance | Campaign Management | SEO | Social Media | Website Maintenance | ORM

Sector

Commercial Three Wheeler Automotive

About Company

Piaggio Vehicles Pvt. Ltd. (PVPL) is India's pioneer of 3-wheeler goods transportation. Currently, Piaggio is the market leader in Europe and has since expanded its services to over 100+ countries with a proficient presence in the Asian markets. The vehicle range includes scooters, mopeds, motorcycles, and 3-wheeled light transport vehicles.
BrightBrain Tech

Leveraging the power of A/B testing to gain 20,000+ leads.

Piaggio was looking for an agency partner they could trust to build a solid customer base and boost their sales digitally. They turned to Bright Brain owing to our data-driven approach and a good reputation for delivering consistent results. The brand was taken with the way we treat clients’ businesses like our own, and has partnered with us for the last 1.5 years now. The objective has been to build a loyal customer base and improve social media engagement for an overall digital customer experience.

Solutions.

  • Experimenting in the content creation phase (A/B testing) to identify what works best when attracting specific target audiences.
  • Devising performance marketing funnel-based strategies to generate relevant leads. We use qualified databases and lookalike audiences. We also create vernacular creatives to attract potential customers from different regions. Then, we conduct A/B testing to analyze what is working and optimize ads campaigns accordingly. Understanding user behavior enables us to gain quality leads.
  • Consistently addressing and responding to comments/messages on the brand’s social media handles to increase user engagement.
  • Building comprehensive SEO strategies to get a better ranking on Google, organically.

The Result.

30,000+ leads generated

33% decrease in cost per lead

BrightBrain Tech

Our Happy Clients.

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