Ikai Asai


  • Paid Performance


E-Commerce (artisanal tableware)

About Company

Ikai Asai is more of a global community and movement towards contemporary artisanal living. From ceramics and tableware to furniture, lighting, and floor coverings, the brand is home distinctive and decorative objects that make the art of living a wholesome experience.
BrightBrain Tech

Soaring To Success: 8x Orders At Annual Sale + 2x Growth In Social Media Followers

Ikai Asai was new in the artistic home decor industry. The brand was looking to leverage performance marketing to win a reputable spot in the market. They were in search of an agency that understood the brand’s audience and could provide them with actionable insights. They partnered with Bright Brain for creating a strong online brand presence and a solid user base of returning customers. The objective was to drive higher ROAS and improve premium product sales.


  • Conducting a thorough check of the brand’s website for customer journey. Based on the insights, providing creative inputs to enhance website functionality and visual appeal.
  • Tactical management during the annual sales campaigns to generate more sales and revenue.
  • Increasing product awareness by targeting specific groups including business owners and lifestyle consumers who seek premium and purpose backed brands.

The Result.

2.5x increase in orders in a month

8x increase in orders at the annual sale

2x growth in the number of social media followers

BrightBrain Tech

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