Nasher Miles


  • Digital Campaigns | SEO


Consumer Goods
BrightBrain Tech

Optimizing returns on ad spends on Amazon + SEO optimization for a digital-first luggage brand!

Nasher Miles is a leading contemporary travel luggage company. It’s a new-age, digital-first brand, committed to make travel easy, efficient and tasteful. It is led by individuals who come from diverse backgrounds with one thing in common – their love for travel.


  • Optimizing the daily budget as per the performance of the campaign.
  • Daily bidding and adjusting the keywords as per the suggested bid and using our own analytical
    knowledge looking at the historical performance of the keywords to achieve less ACoS.
  • Adding new keywords from the search term report which users have searched on Amazon, and
    adding new, related keywords suggested by Amazon.
  • Competitor keywords analysis and adding new competitor keywords across specific campaigns.
  • Bidding aggressively on brand keywords that have the maximum volume in terms of impressions,
    clicks and orders.
  • Adding new product targeting ASIN’s to maximize the visibility of the products on Amazon besides
    competitor products.

The Result.

Organic traffic improved by 26.22% in 6 months.

Increase in Business ROI by 25%.

Reduction in the Amazon ACOS by 20%.

BrightBrain Tech

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